LG Sinha, CEO OYO Discuss J&K Homestays

India’s Leading Travel Tech Platform To Build 200 Home Stays In UT

Srinagar– Lieutenant Governor, Manoj Sinha on Tuesday complimented the efforts of India’s leading travel tech platform OYO group, which is building 200 homestays in Jammu and Kashmir under project “Crown of Incredible India” in collaboration with the Union Territory government.

Sinha, according to the official spokesperson, complimented the efforts of OYO group during an interaction with the company’s CEO Ankit Gupta at Raj Bhavan here on Tuesday. Gupta, he said, was accompanied by Siddhartha Dasgupta, President, Corporate Affairs, OYO.

The CEO, according to the spokesperson, apprised the LG about the progress made towards building 200 homestays to create rural livelihoods in J&K under project “Crown of Incredible India” in collaboration with J&K Government.

Gupta, he said, also briefed the LG on the programme to train homestay owners across J&K on earning opportunities by enhancing guest experience and efficiently operating their property, besides creating awareness on homestays using social media and marketing platforms.

According to the spokesperson, it was informed that 75 homestays are ready to be inaugurated before August 15, celebrating 75 years of Independence.

“The Lt Governor complimented the efforts of OYO group in developing quality accommodation and other facilities for the domestic and international tourists to experience the rich culture and traditions,” he said.

The spokesperson further said that the UT government under Mission Youth had decided to provide support to 500 youth for establishing homestays through an incentive of Rs 50,000 each.

“The coming up of home-stays will boost rural tourism and offer employment opportunities to the youth,” he added.

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