CBC J&K Organizes 300 Cultural, Devotional Programs For SAJY-22

Extends activities till 7 August at Bhagwati Nagar, Jammu.

Jammu- The Central Bureau of Communication (CBC) J&K and Ladakh Region has so for organized more than 300 theme based cultural and devotional programs for Amarnath Yatra-22.

Keeping in view the relevance and importance of the program, the theme based cultural and devotional activities have been further extended till August 7, 2022, informed CBC Regional Head, Ghulam Abbas.

CBC J&K had already planned the publicity activities calendar as per the decisions taken during the meeting between the Secretary, Ministry of Information and Broadcasting, Government of India,  Apurva Chandra with the Chief Secretary, Government of Jammu and Kashmir,  Arun Kumar Mehta regarding various  activities to be carried out by the Media units of the Ministry of Information and Broadcasting in Jammu Kashmir during Amarnath Yatra, 2022. From the very beginning of the Yatra, the Central Bureau of Communication, Ministry of Information and Broadcasting, Regional Office, Jammu, organized various Cultural and Devotional Programmes at Base Camp, Bhagwati Nagar Jammu, informed the CBC Regional Head.

Other than the Cultural Programmes carried out, the Publicity of various themes like Azadi Ka Amrit Mahotsav, Ek Bharat Shreshtha  Bharat, Covid Vaccination, Beti Bachao Beti Padhao, Sukanya Samridhi Yojana, Swachhta Bharat Abhiyan, Har Ghar Tiranga, Skill India, and other Welfare Schemes of Government of India were also carried out on daily basis.

Further, through the cultural Programmes, CBC artists created awareness and sensitize the Yatris regarding the Do’s and Don’ts during the pilgrimage, procedure to be followed for the registration process, RFID cards, toll free numbers, Shri Amarnathji Yatra (SASB) Mobile Application and other important advisories regarding pilgrimage.

On daily basis, about ten Cultural items are being performed on stage by the artists of CBC, J&K including the Sarswati Vandana, Shiv Sutate Dance, Shiv Bhajan, Ram Bhajan and other Spiritual performances.

A team of about six artists including Neeraj Kumar, Ram Lal, Virender Kumar, Ms Ritu Sharma, Ms Sunita Atri, Sunil Kumar Sharma and Durga Prakash, Stage Decorator.

Keeping in view the importance of Amarnath Yatra Yatra and the demand put forth by the pilgrims, the Cultural Programmes carried by CBC, Regional Office, Jammu has been extended till 7th of August, 2022.

Earlier the programmes were scheduled only up to 31st July,2022.

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