Product Review- Kurkure Shahi Mix

Kurkure Shahi Mix is made of cereal flakes, dal, corn flour and besan which is deep fried in an unspecified edible vegetable oil.

Why a popular brand in India like Kurkure does not specify the exact vegetable oil used is beyond our comprehension, the consumers have a right to know what they are eating.

In India fried snacks such as these are eaten in large quantities by kids and adults alike with no attention being paid to the food label. As a result, deep fried and/or sugar laden snack foods have become a major cause of lifestyle diseases, metabolic diseases and obesity.

The foodnetindia rating for this product:-

foodnetindia safety rating: 3- (On a scale of 1 to 10 from very unsafe to very safe)

Snacks like these contain high salt content which is bad for the health of kids and adults who consume it without exercising moderation, it also contains 12 gm sugar per 100 gm serving which is high considering it is a namkeen. This snack is deep-fried in vegetable oil. Most vegetable oils are rich in polyunsaturated fatty acids (PUFA). Polyunsaturated fatty acids get oxidised when used for high heat cooking, like deep frying. Oxidised polyunsaturated fatty acids are toxic and have been linked to lifestyle diseases including cancer.

foodnetindia wholesomeness rating: 3- (On a scale of 1 to 10 from very unbalanced nutrition profile to excellent nutrition profile)

The product has some healthy ingredients like  Dal, Dried pea, Cashew nut and Besan .  But it is deep fried in an unspecified vegetable oil which contains very large amounts of biologically active fats called Omega-6 polyunsaturated fatty acids, which could be harmful in excess.

Ingredients of concern in Kurkure Shahi Mix

Edible common salt,

Edible vegetable oil,

Sugar

Salt

High sodium diets have been known to be the cause of high blood pressure, heart disease, etc. The recommended daily intake of salt is between 1-3 grams.

Edible Vegetable Oil

This food product does not specify which edible vegetable oil has been used. We believe that it is not responsible behaviour for a brand to avoid clearly stating what ingredients have been used.

Certain vegetable oils contain very large amounts of biologically active fats called Omega-6 polyunsaturated fatty acids, which could be harmful in excess. Excess polyunsaturated fats may react with oxygen and oxidised Omega-6 fats can damage body functions and perhaps even vital structures like DNA. In addition, consumers need clear information about the type of vegetable oil used, so that they can take action to maintain a healthy balance between Omega-3 and Omega-6 fatty acid consumption.

Sugar

This product contains 12 gm sugar per 100 gm serving size. This food product does not specify which sugar has been used. This is important because different sugars have different metabolic effects. For example, Sucrose (Cane Sugar) is very different from Fructose (Fruit Sugar). Some foods use high fructose corn syrup which may be harmful in much lower quantities than sucrose.  We believe that it is not responsible behaviour for a brand to not clearly state what ingredients have been used.

Other ingredients that are in the product but not a major source of concern in our opinion are:

Cereal Flakes (16%) (Corn Flake, Rice Flake),

Dal (16%) ( Masur dal, Chana dal),

Dried pea(9%),

Cashew nut (5%),

Besan ,

Rice Flour ,

*Spices & Condiments (Amchur ,Garam Masala,

Chilli powder, Coriander powder, Fennel, powder,

Turmeric powder, Asafoetido, Ajwain powder),

Pea flour ,

Peanut (3%),

Raisin (2%),

Starch,

Moth dal flour ,

Corn flour ,

Black salt ,

Citric acid .

Follow this link to join our WhatsApp group: Join Now

MONTHLY	Rs 100
YEARLY	Rs 1000
LIFETIME	Rs 10000

CLICK FOR DETAILS