MG Motor Inaugurates New Dealership In Srinagar

The dealership reiterated the brand’s community service initiative ‘Sewa’ by supporting healthcare facility

Srinagar- MG Motor India has strengthened its retail presence with the launch of an all-new 3S facility in Srinagar. Christened ‘MG Srinagar’, the launch comes as MG expands its retail presence pan-India with an increasing demand for its vehicles.

The all-new facility, which includes a state-of-the-art service centre, was inaugurated in the presence of Rajeev Chaba, President and Managing Director, MG Motor India.

On the auspicious occasion, the dealership also extended its support to Kashmir Institute of Medical Sciences with incubator, oxygen concentrators and nebulizers under MG Sewa. Launched by MG Motor, MG Sewa is a ‘community first’ program working towards the betterment of society by promoting girl child education, women empowerment, youth skill development, etc.

With the inauguration of the new facility, MG is committed to providing the best services to its customers with a wide portfolio of products and strong after-sales support. Its products are also assured with a low total cost of ownership and one of the best resale values in its segment.

The carmaker operates 6 touchpoints in Jammu and Kashmir and plans to expand to 7 touchpoints in the state by 2022-end. So far, the carmaker has a total of319 centres across India.

Commenting on the occasion, Sajad Beigh, Dealer Principal- MG Srinagar, said, “We aim to create a new standard for customer service in the region, aligning with MG’s vision on the future of automotive retail. The latest facility further builds on innovative digital tools to deliver differentiated experiences to our customers. Its initiative, MG Sewa, has constantly been aiding the people and community, and we are humbled to do our part in reinforcing such values. We are confident that our customers will have a truly memorable and immersive experience at MG Srinagar.”

The brand-new showroom has been designed under the automaker’s “Emotional Dynamism” philosophy, which combines contemporary brand elements and slick colour palettes. On the exterior, the front fascia of MG’s dealerships adopts a unique façade grill, signifying the confluence of the sky and the earth. Inside, the store perfectly demonstrates the brand’s experience-first approach that aims to captivate all the 5 senses of its prospective customers through intelligent and creative elements like a big LED configurator wall.

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